New York Times Square

Using AdWords to Attract Customers

Posted on 01/13/12 No Comments

Google AdWords is one of the most popular and cost effective ways to drive new customers to your business.  By advertising with AdWords, your website will appear alongside a Google search for related keywords, and more potential customers will visit your site. You can spend as little or as much as you want on a […]

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Six Big Benefits of Being On The Web

Posted on 04/05/11 No Comments

There are many business, small and large, that simply do not have websites.  They are missing out on a whole lot of opportunity.  Here are six reasons why it makes sense to have a website. 6.  The Best Deal Around A website is an unbelievably good deal.  For the price, it is exponentially better than […]

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maze

Five Steps to SEO Success

Posted on 01/15/11 No Comments

Search Engine Optimization (SEO) is a necessary evil in bringing more traffic (and therefore more potential clients) to your website.  Here are five keys to success: Site Content – Content is the key to success.  The more relevant content you have, the more likely potential clients are to find your site.  Write lots of keyword […]

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ephoto-wordpress-theme

Choosing a WordPress Theme

Posted on 11/18/10 No Comments

Choosing a WordPress theme that is right for you can prove to be a difficult decision to make.  Here is a list of 11 factors to consider before making your selection.  As always, you can ask us for help too! 1. Budget WordPress themes and Blogger templates are either free, premium or custom. Free themes […]

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Tsunami of Tweets

How To Make Social Networking Work For You

Posted on 10/14/10 No Comments

Is social networking the new Industrial Revolution or just a sea of narcissism soon to fade away? Social networking is in it for the long fight.  With the increased use of smartphones and the ever growing popularity of websites like facebook, twitter, and linkedin, it is a good idea to get in on the action.  […]

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Boston Brownstone

Why Choose a Local Web Designer?

Posted on 09/03/10 No Comments

Don’t be seduced into outsourcing your web design needs to a faceless Eurasian mega-corp. Last summer I offered to do some web work for a local business in downtown Lowell.  I hadn’t heard back from the client, so I checked online only to find that his site had been built by a Russian web design […]

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french-countryside

Stop Paying For Stock Photos

Posted on 08/24/10 No Comments

Websites like iStockphoto, Graphic River, and Dreamstime can get expensive.  Why pay huge fees if what you need is available for free? There are lots of graphic designers and photographers that don’t mind sharing their work for free.  Sometimes you need to bust out your wallet for a big project, but not always. 1. stock.xchng […]

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WordPress

Why Go WordPress?

Posted on 08/20/10 No Comments

10 Reasons Why WordPress is the CMS for You: If you are trying to decide on a content management system to give your website a new edge – look no further.  WordPress is what you need! 1. It’s free in more way than one. WordPress costs nothing.  If that isn’t enough to convince you, you […]

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